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Posts Tagged ‘LinkedIn’

Social Media: Six Dos and Six Don’ts

Friday, September 23rd, 2011

I had hoped to have a follow-up post about Facebook’s Subscribe feature, but unfortunately that’s just not going to happen today – look for it early next week.

Instead, I happened upon this great little Dos and Don’ts post from Blue Avocado. There are six pairs of Dos and Don’ts but the author summarizes them nicely right up front:

Ultimately, understanding yourself and your audience is more central to a successful social media presence than mastering the minutiae of Facebook, Twitter, and YouTube. Nevertheless, there are a few guidelines that can help you maintain good social media “hygiene” and avoid shiny new distractions:

via Six Dos and Six Don’ts with Social Media | Blue Avocado.

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Turn your LinkedIn profile into a great-looking resume

Wednesday, September 7th, 2011

I don’t have much use for a resume these days, but when I came across this post on MakeUseOf.com about using your existing LinkedIn profile to quickly create a professional-looking resume, I was intrigued. I was also skeptical that a machine could take the data in the LinkedIn profile and turn out a document as nuanced as a resume.

I decided to give one of the two services a spin (the one that doesn’t require its own account) just to see if it really was as easy as MakeUseOf claimed:

Resume Builder is by far the quickest way to turn your LinkedIn profile into a professionally looking, minimalist resume. It was created as part of LinkedIn Labs and the whole process takes no more than a few minutes:

via 2 Tools To Turn Your LinkedIn Profile Into A Neat-Looking Resume.

The verdict is yes, it really was that easy. I was able to construct this resume in less than five minutes:  http://resume.linkedinlabs.com/85brx1cvb

The really killer feature is that your saved resume is updated in real-time as you update your LinkedIn profile. If you are the type of person who is constantly tweaking their resume and LinkedIn profile, this awesome little service may help you kill two birds with one stone.

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LinkedIn Applications

Wednesday, October 29th, 2008

I just logged into my LinkedIn account saw a new addition to the top-left menu: Applications. A click reveals a fairly robust looking suite of applications to add some social media goodness to your LinkedIn profile. I’m sure TechCrunch et al will have all the details…

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LinkedIn Adds More Social Features

Tuesday, August 26th, 2008

I manage about half a dozen groups on LinkedIn, including the alumni groups for my college and university alma maters. Tonight I got an email from the LinkedIn Groups Team outlining a few new features that will be rolled out on Friday. The email is included below:

Dear Colin,

First, thank you for managing your group on LinkedIn. We sincerely appreciate the time and effort you devote to your members, and we know they value it. Together you have made Groups one of the top features on LinkedIn.

This Friday, we will be adding several much-requested features to your group:

  • Discussion forums: Simple discussion spaces for you and your members. (You can turn discussions off in your management control panel if you like.)
  • Enhanced roster: Searchable list of group members.
  • Digest emails: Daily or weekly digests of new discussion topics which your members may choose to receive. (We will be turning digests on for all current group members soon, and prompting them to set to their own preference.)
  • Group home page: A private space for your members on LinkedIn.

We’re confident that these new features will spur communication, promote collaboration, and make your group more valuable to you and your members. We hope you can come by LinkedIn on Friday morning to check out the new functionality and get a group discussion going by posting a welcome message.

Sincerely,
The LinkedIn Groups Team

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Social Media in Two Buckets

Thursday, April 10th, 2008

Active Communities and Latent Networks

I discovered the concept of latent networks and active communities last summer while trying to save a magazine by activating a community within a social network. At the time, I was fascinated by the concept of latent offline communities becoming active online communities once given the tools to discover themselves and communicate. In the Business 2.0 magazine example, it was simply a case of thousands of readers (the latent community) being given a reason and means to congregate online (the active community) where none existed before. 

At that time, and for a long time afterwards, Facebook was my primary online active community. It is where I interacted most with people sharing stories, photos, videos, etc. It was where I met new people and kept in touch with old friends. Facebook helped me make plans for the future and reminisce about the past. But that large finished now. I visit Facebook a few times a week to check in on some of my groups and to respond to various proddings from my network. I upload the odd video or photo of my kids. But that’s it.  Facebook is simply not where I hang out online anymore.

I finally joined Twitter earlier this year because it’s where all the cool kids were hanging out.  It has now fully replaced Facebook as my online social home. I’ve written quite a bit about Twitter lately, so I won’t go in-depth here, but it is clearly my active community online.

Facebook has now become a collection of several "latent networks" with sporadic bursts of activity.  At any time, for a variety of reasons, these latent networks will be activated around a cause or event – like a high school reunion, or a University alumni football game. For the most part, though, Facebook is now my rolodex for old friends and acquaintances.

LinkedIn, similarly, is part fancy business card and part fancy rolodex – much like Facebook but with latent networks comprised of different people. Old co-workers and business acquaintances reside there with tremendous potential should the need arise. In this way, LinkedIn and Facebook are more similar than ever for me now.

It’s important to stress that this change for Facebook from an active community to a latent network does not diminish it’s value to me as a social media tool.  All that has changed is how I engage with the medium.

An interesting point about Twitter, though, is that I don’t think it could ever become solely a latent network. Unlike Facebook and LinkedIn, active participation in the Twitter community is necessary for any of the network benefits to retain value.  Inactivity on Twitter would actually allow that particular medium to atrophy and lose almost all of its network value.

Where are your ‘active communities’ and ‘latent networks’?

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LinkedIn Hack Lets You Add Strangers To Your Network

Wednesday, March 19th, 2008

Did you know that apparently you can add just about anyone to your LinkedIn network without knowing their email address? Most times LinkedIn requires an email address to ‘prove’ you have some connection to the person you’re trying to add, but I managed to fins a work-around.

Joel Postman announced on Twitter that he was “Launching shameless campaign to add LinkedIn users http://www.linkedin.com/in/… add me!“. So I followed the link and clicked on the ‘add Joel to your network’ button. I was presented with a list of ways I might possibly know Joel. Most would require me to know Joel’s email address (I don’t) so I would usually just stop and say, Oh Well, and move on with my life. BUT, today I felt adventurous and wondered “What about that ‘Groups’ option?” A click revealed a simple textbox asking to what group Joel and I both belong. Hmmm. I entered “Twitter” – cuz that’s the truth. To my surprise, the form submitted and I got a message saying somethign to the effect of “Your invitation has been sent and your profile has been updated.” Interesting. Sure enough there in my profile under Groups was “Twitter.” Cool.

I suppose I could be the only social media luddite not to realize this LinkedIn hack, but I thought I’d pass it along anyway.

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The Value of LinkedIn

Sunday, March 16th, 2008

I’ve never understood the whole Facebook vs. LinkedIn debate.  I use both and there is very little overlap between my Facebook friends and my LinkedIn contacts. I don’t believe they’re even really competitors – I will continue to use both. Why? It’s really quite simple.

 It’s the same reason I didn’t hand out my business card at my sister’s baby shower, and I don’t (usually) pass around photos of my family at business meetings.

But the real reason I’m writing this post is because Ahmed posted a very simple example of just how useful LinkedIn is – when you remember to use it!  I had actually just done a training session where I walked them through a scenario much like the one Ahmed describes.

To recap:  I need to find someone who works in function X at large corporation Y. Or, more interesting, someone who used to work at company Z. LinkedIn lets me punch in what I’m looking for and spits back extremely relevant results. So, if I were trying to get in touch with someone in public relations at, say, Facebook, I would get the following:

LI-screencap  

I think that’s a pretty decent list of PR executives from a $15 billion company. Not insignificant is that LinkedIn also gives me a way to get in touch with those executives through my own network. Very handy indeed.

That training session I did last week also dealt with Facebook and one of the first questions I was asked (even before I did the LinkedIn search demo) was: "Can Facebook help me find friends of friends? You know, the six degrees thing?" The answer, of course, is "not really, unless you’re willing to page though hundreds of your friends’ friends."

I’ve written before that the ‘killer’ facebook feature for me is a way to explore my 2nd degree network in a controlled way.  I’m still waiting.

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Facebook vs. LinkedIn (again)

Saturday, August 25th, 2007

On Friday, Nick over at AllFacebook.com posted about the one killer Facebook feature that would make LinkedIn irrelevant. I think he’s only half right… extending the privacy functionality to allow the creation of multiple privacy profiles would be huge.

LinkedIn’s killer feature, though, would have to be replicated in Facebook for it to really cause LinkedIn any pain. LinkedIn’s ‘degrees of separation’ feature that permeates the UI is what makes the app so powerful. Leveraging my existing network is actually easier in Facebook than in LinkedIn, but it’s that latent, hidden network that LinkeIn unlocks. If I need to get in touch with someone at, say, Facebook Inc., I simply plug it the search bar and LinkedIn can tell me how to get there through my network.

Facebook, on the other hand, doesn’t give me any access at all to the outer ring of my network – my friends’ friends. Let’s say I’m going to be spending a week in Calgary and I’d like to know where to eat near my hotel. None of my friends live in Calgary, but I’m sure some of them have friends or family there. What better way to get the local scoop on a city?

Already several times I’ve written notes or status messages saying “Anyone know anyone who lives/has/works/knows X?” Being able to search the extended network in a controlled way would allow me to message a single person and say “Hi, I’m friends with your nephew — I’m coming to Calgary next month and wondered if you could recommend a good restaurant downtown.”

That would be cool.

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Resume app for Facebook

Friday, July 27th, 2007

Nick O’Neill at AllFacebook.com writes about a new Facebook app that puts a resume on your profile – and you can import directly from you LinkedIn account – which is nice. Except that I won’t be using it.

Until Facebook gives me better control over who can see what in my profile, my professional life will stay on LinkedIn and my personal life on Facebook.

The Friend/Not Friend, limited/not-limited matrix is not granular enough to cover range of types of contacts I have that should each have their own limited profile settings: friends, co-workers, colleagues, contacts, clients, etc.

Nick seems to agree:

As my professional and social networks collide I need to be reserved in what is displayed on my existing profile. With the development of an application where I can select users that can view my personal profile (in this hypothetical application), I could transition 100% over to Facebook.

I’m not sure an app has the access to do this, though I haven’t poked around the platform enough to know for sure. It should not be a difficult thing, though, for FB to create custom limited profiles as part of the core functionality. It would probably be a very smart move given the rapid growth of the 30+ demographic who a) tend to have more professional contacts than personal ones, and b) seem to have more concerns about privacy issues.

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